A GolfNow alternative for courses that want their tee times back
GolfNow is not free — it is paid for in tee times you hand over and it resells at a discount, which for a course giving up four prime times a day is roughly $32,000 a year. Putted is $149 a month in cash, and every tee time stays yours to sell.

What GolfNow is
GolfNow is a tee time marketplace owned by Golf Channel. Courses list inventory on it and golfers book through it. The tee sheet software is typically provided at no cash cost, and the course pays instead in tee times — bartered inventory that GolfNow resells, usually at a discount to your rack rate.
It is genuinely the largest source of golfer demand in the category, and for a course with times it cannot fill on its own, filling them at a discount beats leaving them empty. That is a real argument and it is why the model persists.
Side by side
GolfNow and Putted
| Topic | GolfNow | Putted |
|---|---|---|
| What you pay | Tee times, not cash — bartered inventory resold at a discount | $149 a month, flat |
| Cost of four bartered prime times a day, 200 days | About $32,000 a year in forfeited revenue at a $40 rate | $1,788 a year, or $1,490 prepaid |
| Where golfers book | On the marketplace, alongside other courses | On your own booking page, or inside your own website |
| Who owns the golfer | The marketplace holds the account and the email address | You do — confirmations come from your course and replies reach your shop |
| Discounting your rate | Bartered times are resold below your rate | You set the rates; Putted quotes them and never discounts |
| How courses rate it | Net promoter score of −26 in NGF research, as reported by consultant JJ Keegan in 2021 | Too new to have a score, and we would rather say so |
When GolfNow is the better buy
- You have real unsold inventory and no way to generate demand for it, and a discounted round beats an empty one.
- You want a marketplace to market your course for you, and you are content to pay for that in rounds.
- Cash flow is tight enough that no monthly software cost is possible at all, at any price.
When Putted is
- Your prime times sell out anyway, and you are bartering inventory you could have sold at rack rate.
- You want golfers to learn your booking page rather than a marketplace, because that habit is the asset.
- You want a number you can put in a budget instead of a cost that hides inside your tee sheet.
- You want your name on the confirmation email and your pro shop on the reply.
Where these numbers come from
Published or vendor-quoted figures, not negotiated ones, each with the date we checked it. Prices change; check them before you rely on them.
Put your tee times online without giving any away
Free setup, a free first month and no card to start. Tell us your hours and we will build your tee sheet before you decide anything.